Connection to a variety of data sources
Power BI's ‘Get Data’ function allows you to connect to hundreds of data sources, both on-premises and through the cloud. Thanks to this, you can easily get a consolidated view of your data no matter where the data actually lives.
Transformation of data with Power Query
Data is rarely in the right format for analysis and Power BI provides powerful capabilities to shape, transform and clean data before analysing and visualising it using Power Query. Users can easily merge, join, append queries in a few clicks from Power Query Editor in Power BI Desktop. It’s designed to be a low/no-code experience, therefore, even users without SQL knowledge can easily transform data from different sources.
Visualisation of data using drag and drop canvas
Users can experiment different ways of visualising their data by selecting from a number of visualisation types and different chart types. You can also build your own custom visualisations using R or Python and add them to Power BI reports.
Sharing data and bringing data to life with ease
Once the reports have been built in Power BI Desktop, you can publish your report to Power BI service and share it with a broader audience. Power BI service also allows users to create an app from your selected workspace and users within your organisation can install the app and access to Power BI reports and dashboards. This function, however, is only available with Power BI Pro or Premium licenses.
Working with real-time data
Real-time or near real-time data is vital to business decision making process and Power BI offers two options for real-time reporting. Introduced in October 2019, Automatic Page Refresh is a feature that allows Power BI Desktop to have data refreshed as frequently as one second. Also, using streaming data flow also helps users to connect to, transform and build reports based on streaming near real-tie data directly in the Power BI service. Additionally, if you connect to data using Direct Query, once the report is published to Power BI Service, your data is also in real-time.
Asking questions about data
The Q&A capability in Power BI offers users the fastest way to get data insights by using natural language to ask questions and get the answers in the form of charts and graphs. Q&A is only available with a Pro and Premium licenses.
Integration with other Microsoft Power Platform ‘members’
Power BI provides capabilities to trigger a Power Automate flow or embed a Power Apps Canvas App as a visual in Power BI reports. By embedding a Canvas App in Power BI reports, users can interact and take actions with data right away without passing the ball around to another department or team for data update. Also, Power BI reports can also be easily embedded in a model-driven app to allows users to access data without getting out of their current app.
Monthly updates and large community support
Since its launch in July 2015, Microsoft has continued to invest massively in developing and improving Power BI by adding monthly feature updates. Microsoft also listens to feedback and suggestions from community to make sure new Power BI features come from end users’ needs and requirements. Users can vote for Power BI ideas here.
With its powerful analytic capabilities of Power BI as well as widely use across organisations and businesses around the world Microsoft has been positioned furthest to the right for Completeness of Vision and highest in the Ability to Execute within the Leaders quadrant for the 4th consecutive year in the March 2022 Gartner Magic Quadrant for Analytics and Business Intelligence Platform.